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Under Armour Acquisition Tactical Boots in Black for Men | Lyst
Under Armour Acquisition Tactical Boots in Black for Men | Lyst

Fitness App Runkeeper To Be Acquired By Running Shoe Maker ASICS |  TechCrunch
Fitness App Runkeeper To Be Acquired By Running Shoe Maker ASICS | TechCrunch

Kevin Plank Is Betting Almost $1 Billion That Under Armour Can Beat Nike |  Inc.com
Kevin Plank Is Betting Almost $1 Billion That Under Armour Can Beat Nike | Inc.com

Under Armour Buys Health-Tracking App MyFitnessPal For $475 Million
Under Armour Buys Health-Tracking App MyFitnessPal For $475 Million

Exclusive: Under Armour acquihires Gritness, a group workout finder app |  MobiHealthNews
Exclusive: Under Armour acquihires Gritness, a group workout finder app | MobiHealthNews

Gritness Is Latest Fitness App Acquired By Under Armour
Gritness Is Latest Fitness App Acquired By Under Armour

Apparel meets digital (again): Under Armour acquires Endomondo &  MyFitnessPal - endurance.biz
Apparel meets digital (again): Under Armour acquires Endomondo & MyFitnessPal - endurance.biz

Daily Crunch: Under Armour is selling MyFitnessPal | TechCrunch
Daily Crunch: Under Armour is selling MyFitnessPal | TechCrunch

Case study: adding a restaurant feature in MyFitnessPal | by MaddieWeijand  | Bootcamp
Case study: adding a restaurant feature in MyFitnessPal | by MaddieWeijand | Bootcamp

Under Armour data breach affects 150 million MyFitnessPal users | Engadget
Under Armour data breach affects 150 million MyFitnessPal users | Engadget

Under Armour Buys Mobile Workout Veteran MapMyFitness For $150M As It Looks  To Keep Pace In Digital Fitness | TechCrunch
Under Armour Buys Mobile Workout Veteran MapMyFitness For $150M As It Looks To Keep Pace In Digital Fitness | TechCrunch

Under Armour agrees MyFitnessPal sale for US$345m - SportsPro
Under Armour agrees MyFitnessPal sale for US$345m - SportsPro

Under Armour announces significant data breach of its MyFitnessPal app –  Baltimore Sun
Under Armour announces significant data breach of its MyFitnessPal app – Baltimore Sun

Chart: Sportswear Giants Stock Up on Fitness Apps | Statista
Chart: Sportswear Giants Stock Up on Fitness Apps | Statista

How Deep Linking Technology Influences Cross-Platform User Acquisition |  The Branch Blog
How Deep Linking Technology Influences Cross-Platform User Acquisition | The Branch Blog

Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo |  DC Rainmaker
Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo | DC Rainmaker

Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M  – GeekWire
Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M – GeekWire

In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews
In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews

How Under Armour will use MapMyFitness data to sell apparel | MobiHealthNews
How Under Armour will use MapMyFitness data to sell apparel | MobiHealthNews

Under Armour Has Acquired Fitness Apps MyFitnessPal and Endomondo for a  Combined $560 Million
Under Armour Has Acquired Fitness Apps MyFitnessPal and Endomondo for a Combined $560 Million

Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's  Largest Digital Health And Fitness Community
Under Armour Acquires Endomondo And MyFitnessPal To Establish The World's Largest Digital Health And Fitness Community

Under Armour Takes Research and Development to the Next Level
Under Armour Takes Research and Development to the Next Level

Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by  2021 | MobiHealthNews
Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by 2021 | MobiHealthNews

Under Armour added 10 million new users for its fitness apps since February  | MobiHealthNews
Under Armour added 10 million new users for its fitness apps since February | MobiHealthNews

Direct-to-Consumer Shopping Apps Excel at Acquisition in 2021
Direct-to-Consumer Shopping Apps Excel at Acquisition in 2021

Why Under Armour's app strategy failed - Modern Retail
Why Under Armour's app strategy failed - Modern Retail